Online Business Ideas and Home Business Tips: 3 Effective Banner ...

By Don Grant

Banner advertising has worked for many in the past and it is still working for both big and small businesses. What you can accomplish traffic-wise using banners is totally up to you. It almost doesn't matter what your budget is because you keep going until you make money, and then you reinvest back into your banner campaigns. It's possible to reach a large volume of targeted traffic often times much less than you would pay for more popular paid advertising platforms. So in order to get the highest returns from your banner advertising campaigns, you'll have to keep to a few things in mind. What we're going to do is talk about several banner advertising strategies that you can add to your advertising tool kit.

There's nothing wrong with studying and even emulating banners that you think are well designed. Pick a popular niche, or more than one, and then search on the keyword; after that you can look for banners in the top five or less positions. You can be confident that those banners are well thought-out and can use them for studying purposes. Think about it, you will be able to study the banners, and try to understand why things are done the way they are.

You need to make sure your banners stand out from the crowd. There are plenty of banners that are designed in the same vein, but the problem is that they are lost among the piles of other banners. You want your ads to stand out when you publish them on websites. An effective way to achieve this is to make them interactive and engage your target market. These ads can be quite lightweight but just as interesting as well. When doing this you will find that your banners generate a better click through rate.

You never know how all the people find your ad, and the page your ad is on could pop up in the search engines after they perform a search. If you place your ad on a site that is totally unrelated to your offer, then your conversions will suffer greatly. So it's always good, and won't hurt, to try to include your keyword with your banner such as in the file name, etc.

So there is no doubt at all about the ability of banner advertising to deliver highly targeted traffic. We do suggest that you don't hurry, and just be patient while you learn how to do this incredible form of advertising. And when the day happens that you turn some profits, then just repeating the same process and put your profits back into advertising.



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One thing you need to realize concerning this discussion about mobile money blueprint is it can become as effective as you want; it depends on how you scale your promotions.

Source: http://online-business-tips-and-news.blogspot.com/2012/08/3-effective-banner-advertising-tips-to.html

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